Search results for: Valueclick

Total: 8 items
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Commission Junction Adware Class Settlement

jangro

eBay, CJ, and St. Patrick's Day

I'm a little torn up this morning about what's more important to talk about, the eBay and CJ news or that it is St. Patrick's Day. So let's combine. eBay announced today that they are taking their U.S eBay and Half.com affiliate programs in house. More details are available from eBay directly, but the short of it is that on April...
jangro

New General Manager of Commission Junction

A new GM has been named for Commission Junction this afternoon in a company-wide announcement at CJ. The new head of the Commission Junction division at ValueClick is Kerri Pollard. Kerri takes over at the helm of CJ after a few months of industry speculation via a few VP roles there. Before that she has long history going back eight...
jangro

Microsoft to buy Web ad firm aQuantive for $6 bln - Yahoo! News

I'm not one to post news-only stuff, but this one's big. And I haven't seen it surface in the Affiliate Marketing Community yet. Microsoft is buying aQuantive. This puts Microsoft more squarely in the online advertising marketplace, clearly in response to Google's acquisition of Doubleclick. This leaves VCLK and Yahoo standing out in...
jangro

The Mother of All CPA Networks?

Google's jumping into affiliate marketing with their Adsense team's un-announced new initiative they're calling the "Content Referral" network. Google sent out on invite to some of their publishers to test. In short, they're going to be offering lead generation type creative for publishers to include on their websites. Google will be...
jangro

Dude...a petition???

Those are the incredulous words of an old friend at CJ. (I don't think I'm giving him/her away with that quote. They're in Southern Cal. They all talk like that.) and yes...another entry about the Link Managment Initiative. It's that important. Like David Lewis wrote recently, I have also been taking a vocal wait-and-see approach to...
jangro

Sayonara to Linkshare as We Know it?

The performance marketing world will be buzzing this morning after the event that happened quietly over the US Labor Day holiday. Japan's Rakuten said it will buy LinkShare Corp. for US$425 million to move into overseas markets. It's something that never seemed would happen, but in hindsight, selling out to a Japanese company makes...
jangro

Opinions expressed are that of my employer

Over the past few years, the message board persona ScottJ has become synonymous with Be Free. For the record, as of the beginning of this October I no longer work for Valueclick / Commission Junction / Be Free. Since then, whenever I stick my head up, I run into someone who hasn't heard that news, not that it's terribly earth shattering...
jangro