Search results for: Ppc

Total: 23 items
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Oliver Roup of Viglink: What’s the Value of a Hyperlink? Try $58,000

jangro

Sam Harrelson's Comeback

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Get Informed! The We-care.com Loyalty Affiliate Plugin

jangro

Affiliate Marketing Takes a Big Step Back to 2002

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Yes Virginia, There are Businesses Thriving in This Tough Economy.

jangro

Soft SEO: The Human Side of Search

jangro

Thank you Jason Calacanis

photo by Zac Johnson The keynote address yesterday at Affiliate Summit West 2008 was delivered by the outspoken and usually controversial Jason Calacanis. His engaging presentation that seemed to focus primarily on what's bad about the affiliate marketing industry elicited strong reactions from many of the hundreds of affiliate...
jangro

Big Payouts Big Lies?

I get this question pretty frequently, and just got another one yesterday, so I thought I'd write a quick note about it. The recent attention to this comes from a new site out there called S.eriously.com, published by an affiliate marketer for the purpose of displaying the various big payouts that some affiliates claim to be...
jangro

Not the Same Old Status Quo at CSN Stores

CSN has set a new bar in affiliate marketing tracking and commission structure. The need for a change comes from their observations that a significant percentage of their sales are going to coupon affiliates AFTER the consumer has already been to the website. It goes something like this: User visits CSN stores, possibly through an...
jangro

Pepperjam Network First Looks

Today marks the launch of a new affiliate marketing network here in the United States. It's not every day something like that happens, so this is pretty exciting stuff. I've had a chance to poke around the new Pepperjam Network a few days early and while it is still getting its last minute spit-shine and polish, it's shaping up to be...
jangro

Coupon Affiliates Under Scrutiny

Kellie Stephens at AffiliateFairPlay has published a study on the use of forced clicks on affiliate coupon websites. Forced Clicks The definition of "forced click" varies a bit, but for this study is any affiliate tracking click that was initiated without any use action whatsoever when visiting a coupon site. No gray areas...
jangro

CashAddOn - What's Wrong with Incentive Publisher Browser Plugins

There's a new incentive shopping browser plugin on the scene, called CashAddOn. CashAddOn is a Cash Back shopping portal. Their model is that they have a FireFox plugin that, when installed, gives you indication in the browser status bar if you're receiving cash-back commissions on a purchase from the current website. A small blue minus...
jangro

Linkshare Increases Payment Frequency

Linkshare announced today that they're moving to weekly payments: By moving to a weekly payment schedule, LinkShare will reduce publishers’ wait time to receive commissions and effectively double the number of paydays from its current plan. The new schedule, combined with LinkShare’s arrangement to pay publishers on...
jangro

Dedicated Server Stuff to Keep in Mind #344

Over the years, I've accumulated way more hosting accounts than I can keep track of, including four dedicated servers. It's easy to lose track of things as we move onto new projects and the old ones just hum along. I had a catastrophe this morning caused by poorly configured server. If you're on a shared host, this likely cannot happen...
jangro

A Practical Look at LMI

The Commission Junction Link Management Initiative (LMI) has prompted a strong reaction from affiliates. CJ is planning a change their link structure from plain HTML links over to mandatory use Javascript links. While some may feel that "links are links", or that it must be fine because similar offerings, like Google Adsense and Yahoo...
jangro

New Reports at CJ

If you're like me, you rarely click over to the 'Performance' reports tab in CJ. I keep an eye on the ever-lovin' number at the top of the screeen and go right for the transaction list to see what happened yesterday, and what's going on today. Plus, I download the transaction data automatically to match it up with PPC data. But take a...
jangro

Advanta Affiliate Card: When something seems too good to be true...

Having heard from several people now that there's a credit card from Advanta that offers 5% back on PPC purchases, I checked it out. Shawn Collins writes about it here: Affiliate Marketers now have their own credit card And from the Advanta Application... "Here is the VERY BEST credit card for Affiliate Marketers"..."5% Cash Back...
jangro

Yahoo Throws Their Hat into the Contextual Advertising Ring

Finally and hopefully we can see some significant competition for Google Adsense. Yahoo has launched the Beta of their Yahoo Publisher Network, YPN, yesterday August 3rd. Google has owned the publisher contextual ad space for more than two years now. There have been a number of companies who have made a run at them, for example, Quigo,...
jangro

MacJournal 3.1.2 -- a software review

It has always bothered me at how difficult it can be to do things on a computer. This device that has been designed and refined into the ultimate productivity tool, just as often gets in the way. In my work as a website publisher, there are many things that must be done to keep websites up and running, fresh with content, and to keep a...
jangro

Google Launches Adwords API Beta. Ah, what could've been.

Google has launched their
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Search Engines Make a Move Against Blog Comment Spam

The Internet Marketing / Webmaster community is all aflutter about the recent Search Engine industry move to elminate comment spam. MSN, Yahoo and Google have all jumped on board by announcing their support for a standard method to allow webmasters to say, “Oh my! I have no way of controlling who posts links on my site. Please...
jangro

Google Affiliate Rumors Become Reality...and Confusing

As I wrote about last month, Google has officially modified their policy on affiliates' use of PPC advertising on Adsense. Here's the change as described in their email: With this new affiliate policy, we'll only display one ad per search query for affiliates and parent companies sharing the same URL. This way, users will have a more...
jangro

Channel Conflict in Affiliate Marketing: Acquisition vs. Retention

The affiliate marketing industry is responsible for creating and growing a number of innovative business models. There's a wide mix of segments, including sites providing shopping information, rewards and cash-back programs offering services to their customers, as well as professional search engine marketers specializing in driving traffic...
jangro