Twitter Teams

by Scott Jangro on 20 March 2008

Something really interesting is brewing in the Twitterverse. (Did I just say twitterverse?)

Out of the blue (no pun intended, you’ll see), Ze Frank declared that he was on the “Blue Team”. No explanation, he changed his picture to contain a blue team badge on the bottom, talked it up a bit, and that was it, @blueteam is born.

Now different colored teams have popped up.

It seems to me that Ze is totally messing with us with another one of his social experiments. But that’s ok, we like Ze, and he has permission to screw with our heads. It’s amusing anyway.

Gary Vaynerchuk of Winelibrary.tv jumped in both feet and created the @verygreenteam.

It’s all sort of silly, but what’s interesting is that Twitter has no control over this. They didn’t create a Teams or Groups feature. We’re just using what we’ve got to make it happen on this platform they’ve created. Add some color badges to our profile pictures and all of a sudden…teams!

That must be pretty a pretty cool feeling that something they built is taking on a life of its own. And probably a little scrary. So yeah, I think it’s earned the term, “twitterverse”.

So far, there’s no purpose for this, but Ze Frank seems to be up to something. Keep an eye on it.

In the meantime, I’m going to mess back in my own little way and join two teams, the @verygreenteam and the @blueteam. That gives us the @bluegreenteam, which isn’t really a team, it represents two teams. Or maybe it is a team. Who knows? There are no rules. If you want to join me in stressing the system , here’s a graphic for you to use.

bluegreenteam1.png

Mentioned in this video:

Twitter
Ze Frank
Gary Vaynerchuk

  • yes really good article...ho u think all about of them
  • Twitter is about getting updated before some else do it.....it is not possible for one person to do this So Twitter Teams are good option
  • Id like to announce that I started the new Team.

    Team Twitter my announcement is here

    http://twitter.com/loudmouthman/statuses/775870797

    By the looks of it everyone is jumping in and joining as they type why is most excellent.

    Id like to declare Team Twitter the winners of whatever it was we were competing for.
  • Scott
    Good question, Peter.

    It's difficult to take a look specifically at twitter and assign direct impact that it has on anything.

    It's more of a part of a bigger strategy of just "being out there". It's a personal branding tool, and with it, I've got the attention of dozens of people I never would have otherwise.

    Who are these dozens of people and how do they help me? Again, difficult to quantify. The intangible benefits build up over time. But like having 500 subscribers on this blog that I reach with every blog post, I've got hundreds of people on twitter that I can reach with a simple "tweet".

    I'll stop there before I write what should be a new blog post. ;)
  • Scott
    Yeah, that's the group functionality I was talking about that lots of people seem to want, but the twitter guys haven't implemented.

    I don't know if they have plans to do that. In the meantime, it's a free for all. Don't worry about it... tweet away!
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