Jangro.com Social Media, Affiliate Marketing, etc. Heavy on the etc.

If you're new here, please subscribe to my RSS feed. And follow me on twitter. Thanks for visiting!

I’ve figured it out.

A few days ago, I publicly declared that I want to start a second blog, one that is for the stuff that I don’t want to write about here on jangro.com.

I got a ton of great suggestions and feedback on how that should be named, but the best feedback was that I should just write about whatever I want on this blog.

That was great advice, and something I needed to be reminded of.

But after thinking it for a few more days, I realize that it’s not what I write that does or does not belong here, it is how I write it.

It’s a rare post here on this blog that I spend less than an hour writing, and several hours or even days thinking about it. The posts on jangro.com are more like essays than anything else. I don’t know why I do that, but I do.

So I can and do write about any random topic here. But I cannot post anything short of a well-thought out post.

What I need then is a place to put the rest of the stuff. Every day, dozens of random things present themselves to me that I want to save or share.

There are countless places on the web to do that. Delicious, magnolia, Pownce, digg, reddit, stumbleupon, and of course, FriendFeed and Twitter. I’ve tried them all and do use some a lot.

Twitter and FriendFeed are great for sharing with others, but like saying something out loud, it’s gone in an instant.

And that is great for fleeting thoughts, comments, and conversations that you don’t care if they are ever seen again.

But the thing about those services is that they spread you around and they’re transient.

Scoble’s been recently called out for destroying his own blog because he spends so much effort on FriendFeed and Twitter.

And I agree that many of us spend way to much time and effort on twitter when we’re actually creating very useful content that should be seen by more than the few who happen to catch it as it streams by.

There’s a whole giant class of things that fall between tweets and blog posts.

I don’t want to lose these to the twitter. These snapshots of life that I want to capture in a simple post. It may be a thought, a picture, a link, a video.

I want to be able to capture it quickly and easily.

This concept is nothing new, and it’s even got a name: Tumblelog. The service tumblr is based on this concept. I tried it and it wasn’t quite as simple as it needed to be.

Enter Posterous. It is very similar to tumblr, but I think its interface is just easier to use. It’s mostly email-based for its updates, which is something that I can see myself being able to use very effectively.

Posterous has a bunch of really great features that are worthy of their own post. But that’s for another time.

So I set up my “second blog” there and I’ll be using it for these “snaps”, or stuff that isn’t a tweet and isn’t a full blog post.

Check it out here: snaps.jangro.com